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LanderLab connects to around 48 external tools. All of them are added from the same Add Integration panel on a landing page, and all of them work the same way underneath.

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How integrations work

Two steps, and confusing them is the most common setup mistake.
1

Add the account

Enter your credentials once, such as an API key or a pixel ID. Most integration types are saved globally in your organization, so you never enter them again.
2

Connect it to a page

Attach the saved account to a specific landing page and choose which variants it applies to. An integration that is added but not connected does nothing.
A few types are configured per page instead of being saved globally, including Webhook, LeadsPedia, LeadProsper, and Phonexa. You set these up fresh on every page that uses them.
After connecting anything, republish the page. Integrations do not reach the live URL until you do.

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Tracking pixels

Pixels report conversions back to the platform you bought traffic from, which is what lets its algorithm optimize toward people who convert rather than people who click.
Run Meta Pixel and Meta CAPI together rather than choosing between them. The pixel covers browser events, CAPI covers what the browser blocks.

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CRM and email marketing

These push each lead into the tool where your follow-up lives. Most require you to map your form fields to their fields, and email is usually mandatory before you can save.

Email marketing

Klaviyo, Mailchimp, MailerLite, ConvertKit, AWeber, Drip, Campaign Monitor.

Sales CRM

HubSpot, ActiveCampaign, GoHighLevel, Pipedrive.
For plain email notifications rather than a CRM, connect Gmail SMTP.

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Lead distribution

Distribution sends the lead somewhere in real time, usually a buyer or an internal system.
  • Webhook posts lead data to any HTTPS endpoint. The universal option when nothing native exists.
  • Google Sheets adds each lead as a new row. Good for small teams and manual review.
  • LeadsPedia supports both Direct Post and Ping-Post.
  • LeadProsper and Phonexa for campaign-based buyer delivery.
  • LeadByte using your API URL and key.
If the destination depends on the lead’s answers, use a workflow rather than connecting multiple integrations to the page.

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Verification and compliance

Consent certification

TrustedForm and Jornaya create a verifiable record that consent was given, which most regulated buyers require.

Bot protection

reCAPTCHA v3 runs invisibly, reCAPTCHA v2 shows a checkbox, and Cloudflare Turnstile blocks bots without a challenge.
Google Address Autocomplete is also here. It speeds up form filling and, more importantly, produces clean structured addresses instead of typos.

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Call tracking

For pay-per-call campaigns, Ringba and Retreaver display dynamic phone numbers on the page and attribute the resulting calls back to the campaign that produced them.

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Notifications

Slack and Telegram post a message the moment a lead comes in. Useful for small sales teams where speed to first contact decides the close rate.

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Ad trackers

Landing pages can be pushed directly into a tracker such as Voluum or ClickFlare, so you do not have to register URLs manually in two places.

Missing an integration?

Use Request Integration at the bottom left of the Add Integration panel. In the meantime, a webhook will reach any service with an API.