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LL R Ingba 1
Connect Ringba to your landing pages in LanderLab to route inbound calls, track call conversions, and display dynamic phone numbers using number pools.

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What is Ringba?

Ringba is an inbound call tracking and routing platform used by performance marketers, affiliates, and advertisers running pay-per-call campaigns. It lets you display dynamic phone numbers on your landing pages, track which visitors make calls, and route those calls to the right buyers or call centers based on rules you define. When you connect Ringba to your landing page in LanderLab, the Ringba JavaScript tag is automatically added to your page. This tag works with Ringba’s number pools to show each visitor a unique phone number, which allows Ringba to attribute every call back to the correct traffic source, campaign, and visitor session. LanderLab handles the script installation for you. Instead of manually adding the Ringba JavaScript snippet to your page code, you simply enter your Ringba Campaign ID and LanderLab takes care of the rest.
Once you add a Ringba integration, it is saved globally in your account. You can reuse it across multiple landing pages without entering the details again.

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How to Add Ringba

1

Go to your landing page

Navigate to Landing Pages and click the name of the landing page where you want to add Ringba call tracking.
2

Open the Integrations tab

Click Add Integration to open the integrations panel.
3

Select Ringba

From the list of available integrations, find Ringba (labeled as “Route inbound calls through Ringba”) and click on it. A configuration form will appear.
4

Fill in the required fields

Enter the following details:
FieldDescription
NameA label to identify this integration (e.g. “Ringba” or “Ringba - Auto Insurance”). This helps you recognize it when reusing across pages.
Campaign IDYour Ringba Campaign ID. This is an alphanumeric string (e.g. CA1234567890abcdef1234567890abcd) that identifies the specific campaign you want to track calls for.
To find your Campaign ID, log in to Ringba, click Campaigns in the left navigation bar, and locate your campaign. The Campaign ID is shown in the ID column of the campaigns list. You can also find it inside a campaign’s settings or in the call tracking tag code snippet.
5

Click Add Ringba

Click the Add Ringba button to save the integration. LanderLab stores this globally, so you can connect it to other landing pages later without re-entering the details.

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Connect Ringba to Another Landing Page

Since Ringba integrations are saved globally, you do not need to create a new one for every landing page. You can reuse any previously saved integration across multiple pages.
1

Open a different landing page

Go to Landing Pages and click the name of the landing page where you want to use the same Ringba integration.
2

Add Integration

Click Add Integration. You will see your previously saved Ringba configurations listed. Select the one you want to connect.
3

Select variants (if applicable)

If your landing page has multiple A/B test variants, a modal will appear asking you to choose which variants should use this integration. Select the variants you want to track and confirm your selection.
The variant selection modal only appears when your landing page has more than one active variant. If there is only one variant, the integration is applied automatically.
4

Save and publish

Click Save, then Publish or Republish your landing page to activate Ringba call tracking on the selected variants.

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Why Use Ringba

Adding Ringba to your landing pages allows you to:
  • Display dynamic phone numbers - Ringba uses number pools to show each visitor a unique phone number, so every call can be tracked back to the exact visitor session and traffic source.
  • Track call conversions - See which campaigns, publishers, and traffic sources are generating calls and measure call quality with detailed reporting.
  • Route calls intelligently - Send calls to the right buyers or call centers based on rules like caller location, time of day, or campaign performance.
  • Optimize pay-per-call campaigns - Use call data and conversion tracking to improve your campaigns across ad platforms and trackers like ClickFlare, Voluum, or RedTrack.

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Where to Find Your Ringba Campaign ID

If you are not sure where to find your Campaign ID, follow these steps:
  1. Log in to Ringba.
  2. Click Campaigns in the left navigation bar.
  3. Your campaigns will be listed in a table. The ID column shows the Campaign ID for each campaign.
  4. You can also open a campaign and find the ID in the campaign settings or in the JavaScript code snippet under Call Tracking Tags.
Copy this ID and paste it into the Campaign ID field in LanderLab.