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TrustedForm helps verify and certify your leads by creating a lead certificate when a visitor submits their information. This certification can improve lead transparency, compliance, and buyer trust. This guide shows you how to activate TrustedForm for a landing page variant in LanderLab
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Step-by-Step Guide

1. Open the Landing Pages dashboard

From your LanderLab dashboard, navigate to: Landing Pages in the left-side navigation menu.

2. Select your landing page

Find the landing page you want to configure and click its name to open the landing page overview.

3. Open Variant Settings

Scroll down to the Variants section. Locate the specific variant where you want to enable TrustedForm. Click the gear icon (Settings) next to that variant.

4. Open Leads Settings

A Settings modal window will appear. In the menu on the left side: Click Leads

5. Activate TrustedForm

Inside the Lead Certification section:
  • Locate the TrustedForm option
  • Toggle the switch to ON
When enabled, TrustedForm will automatically generate lead certificates for submissions on that landing page variant.

6. Save your settings

Click Save Settings at the bottom of the window to apply the changes. TrustedForm will now be active for that landing page variant.

What TrustedForm Does

When TrustedForm is enabled:
  • A certificate is generated for each lead submission
  • Lead origin and consent can be verified
  • Buyers can review the certificate to validate the lead
This is especially useful for lead generation campaigns that require compliance and transparency.
Tip: TrustedForm is commonly used in insurance, home services, and financial lead generation, where proof of lead origin is required by buyers.