> ## Documentation Index
> Fetch the complete documentation index at: https://docs.landerlab.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Set Up Conversion Tracking for Landing Pages

> Set up conversion tracking to measure clicks, form submissions, and user actions to optimize landing page performance.

Conversion tracking allows you to measure the effectiveness of your **landing pages and marketing campaigns** by monitoring specific actions performed by visitors.

These actions can include:

* Visiting a specific page
* Submitting a form
* Clicking a link
* Clicking a button

Tracking conversions helps you understand **how well your landing pages perform and how visitors interact with your funnel**.

***

## Track Page Visits as Conversions

### Steps

1. Go to **Landing Pages**.
2. Click the **name of the landing page** you want to configure.
3. Open **Settings**.
4. Go to the **Conversions** tab.
5. Enable **Track Visits as Conversions**.
6. Click **Save Settings**.

<Frame>
  <img src="https://mintcdn.com/landerlab-babdc23f/XpQcEzBTbetJmgAG/images/trackviisits.png?fit=max&auto=format&n=XpQcEzBTbetJmgAG&q=85&s=4dcaa20d0ac6ad6cc0d668b6efa68e03" alt="Trackviisits" width="1919" height="984" data-path="images/trackviisits.png" />
</Frame>

***

## Track Form Submissions as Conversions

Form submissions are one of the most common conversion events, allowing you to measure how many visitors submit their contact information.

<Note>
  **Before you begin:**\
  This option only applies to pages that contain a **form element**.
</Note>

### Steps

1. Go to **Landing Pages**.
2. Click the **landing page name**.
3. Open **Settings**.
4. Navigate to the **Conversions** tab.
5. Enable **Track Form Submits as Conversions**.
6. Click **Save Settings**.

<Frame>
  <img src="https://mintcdn.com/landerlab-babdc23f/XpQcEzBTbetJmgAG/images/formsubmission.png?fit=max&auto=format&n=XpQcEzBTbetJmgAG&q=85&s=e6f3527632cbe5117579022ac6cc7f82" alt="Formsubmission" width="1919" height="984" data-path="images/formsubmission.png" />
</Frame>

***

## Track Link Clicks as Conversions

If your landing page sends users to another part of your funnel or an external offer, you can track **link clicks as pre-conversions**.

This helps measure how effective your landing page is at **driving user intent toward the next step**.

### Steps

1. Go to **Landing Pages**.
2. Select the landing page you want to configure.
3. Open **Settings**.
4. Go to the **Conversions** tab.
5. Enable **Track Link Clicks as Conversions**.
6. Click **Save Settings**.

<Frame>
  <img src="https://mintcdn.com/landerlab-babdc23f/XpQcEzBTbetJmgAG/images/linkclicks.png?fit=max&auto=format&n=XpQcEzBTbetJmgAG&q=85&s=add23e5b17c1387b8bec04d383d2dbc5" alt="Linkclicks" width="1919" height="984" data-path="images/linkclicks.png" />
</Frame>

***

## Track Button Clicks as Conversions

### 1. Open the Landing Page Editor

1. Go to **Landing Pages**.
2. Click the landing page you want to edit.
3. Click **Open in Editor**.

### 2. Select the Button

Inside the editor:

1. Click the **button element** you want to track.
2. The **button settings panel** will appear on the right side.

### 3. Enable Conversion Tracking

In the **Link settings section**:

1. Locate the option **Track Clicks as Conversions**.
2. Check the box to enable it.

### 4. Save and Publish

1. Click **Save**.
2. **Publish or Republish** your landing page.

After publishing, every click on that button will be recorded as a **conversion** in your landing page analytics.

<Frame>
  <img src="https://mintcdn.com/landerlab-babdc23f/XpQcEzBTbetJmgAG/images/buttonclick.png?fit=max&auto=format&n=XpQcEzBTbetJmgAG&q=85&s=413aaafde9ea98755619873842433c6e" alt="Buttonclick" width="1913" height="991" data-path="images/buttonclick.png" />
</Frame>

## Why Conversion Tracking Matters

Using conversion tracking allows you to:

* Measure **campaign performance**
* Identify **high-performing landing pages**
* Optimize **funnels and CTAs**
* Improve **conversion rates**